Domain Authority (DA) and Page Authority (PA)

Page Authority What is it?

The page authority indicates, on a scale from 1 to 100, the probability that our URL has to be found in the search engines (SERP).

 What is the purpose of the page authority?

Regardless of the domain in which they are (the domain authority affects the page authority and vice versa), with the page authority we can measure what is the “importance” of each of our individual pages, even though the domain Can be very good, not all pages within it have the same value and can vary, so they will not be positioned the same.

Domain Authority What is it and what does it measure?

The domain authority (DA) measures the trust or credibility of our website ranking from 1 to 100. The higher our reputation, the better positioned we will be in the search engines and, therefore, attract more visitors. It is one of the most reliable indicators right now as Google stopped updating the Page Rank.

Domain Authority DA and Page Authority PA

How to Measure the Domain Authority and Page Authority

It is quite simple, in the Open Site Explorer of MOZ you write or copy the URL that you want to analyze and you can automatically see the data of the DA, PA and the links that have been generated.There is a free version, with which you can analyze up to 5 URLs per day and a monthly payment subscription. The premium version can be tested for 30 days free.or you can check this bulk domain authority checker

How to increase the Domain Authority?

  • Create quality content
  • Make it viral in Social Networks
  • Get links that point to your website
  • Optimize your website
  • Look at your competition


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